Thursday, February 14, 2019

Music is not important? Is the star sprinkle gone?

We just have the biggest award ceremonies in Sweden in the past weeks. the Grammy Award, P3 Gold and Manifest. Usually, this is quite a lot of attention for the media to cover these events. They are usually broadcasted on prime time.

Guldbagge galan, which is the Oscars of Sweden also went past these weeks. That was broadcasted and a lot of reporting. QX galan witch is the gay awards in Sweden where also broadcasted on prime time. To their favor, both these galas actually got a pretty good bunch of people down to the gala as well and there is a lot of risk into it.

The reports on the music gala have been none. I have been watching to see what happens and there was no reporting what so ever on any of the music galas. In fact, they haven't even reported who got the prizes?

Yes I know I can go in and find that out my self. I'm more into that music is not that important. There is no risk to record a record any longer, anyone can do it. To get it out is not hard either. In the end, it becomes as important as the lowest division of football, anyone can join and play.

Actually, the reporting from the American Grammy award when Ghost got a Grammy was not even reported either that much in Sweden. They report a bit now around that many starts said no to perform at the Grammy award. I just feel it's part of the change. The awards are not important and some of the star sprinkles are gone.

I guess it's part of the backlash of all this with numbers again. The media has realized that streaming numbers means nothing. Youtube followers mean nothing. And it's hard to find witch artists actually means something for the audience. So instead of reporting they just ignore it. Report on the 100 biggest stars in the world that have some star gazing around them.

Yes, it just got harder to get through the noise of the internet. Pretty time to get out in the real world.

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