Monday, April 8, 2019

Don't put make up on a pig in production.

Seems like today's artists think production is everything. We see how they compete to have the most perfect production all the time. In this process, they have forgotten that it's all about the song. If the song sucks already from the start production just becomes like putting makeup on a pig, it's still a pig. I get too many pig songs for the moment, yes the production is slick but the song is as ugly as my Macarena dance.

A good song you can transform into anything. A good song becomes great acoustic, or with a symphony orchestra or even as a metal version. And that is because the song which is the ground to the whole thing is good. Today it feels more like the artists and songwriters try to hide the bad songwriting behind a cool production. Then they try to get it online and buy as many streams they can and think they done a hit.

Another bad side effect of this is that when you start to criticize the song they already have done so much production that they feel they don't want to lose that work they have already put down. They instead start to fix small things in the production thinking that it gets me like the song.

I'm pretty tired to send out stuff that is just halfway. The competition is so hard out there that at least the song as to be good. The production is just the icing on the cake that is the last you do. You don't start with the icing and then start to get the cake inside. If you present a cake like that the consumer directly sees (in this case hear) that it's something wrong.

Right now I miss good songwriters. Good producers are like snowflakes everywhere and plenty of. mainly because most tools are digital they are also like snow, white and empty there is really no thinking like in the old days when if they need a sound they had made it up. Today you just download a plugin. There is no thought or handcraft behind it.

Yes, all this devalues the music industry for the moment.



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Sunday, April 7, 2019

Peter goes to Bucharest day 2

Panel day on MMB, Peter get starstruck twice and is picked up by a new manger. Pronto Pronto.




Also the new trailer for the Vlog for Westway Lab next week.


Saturday, April 6, 2019

Vlog Peter goes to Bucharest and MMB day 1

Peter goes to Bucharest Day 1 and visits mmb2019, learn that the most famous Romanian song is from Moldavia. And goes on the red carpet.


Friday, April 5, 2019

The career screwers

A friend of mine was reading to a become psychologist and said that quite many that started the semester quickly jumped off. In reality, they wanted to find out more about their own problems then become the profession. he said every starting semester was the same game to who was there for their own problems. Of course, people with problems always thought they were masterminds of helping others. In reality, it was blind leading blind in many cases, just because you have gone through it makes you a great person to help others.

This is the reason I'm pretty skeptical when former musicians take places in the professional industry. Yes, there is many that are great on it, but a rather high percentage is really not good at it. Just this week I have been forced to "re-program" some artist that former musician had got into so many strange ideas and things.

Also, age is a matter thing. Not the number just when you did your things. For example, just found a book by a guy that just had one hit ever in the early nineties. Probably that hit was more a lucky stroke since he only did one. The hit was not done by him, it was a good marketing team and the right place and the right time. Suddenly he thought he was a mastermind of giving out music and has spent the rest twenty years screwing peoples careers with strange advice that is really not good for an artist. Like here his claim to fame is a hit made over 25 years ago. it's before the internet, it's before cellphones. There is no reality to it, and all the things he is teaching is more or less for that era. Which of course doesn't fit in what is going on today.

Later on, he also became a teacher in a music school. Of course, these people never make it, they end up in schools, government programs and sits around and still proclaim disinformation. I got a question the other day why the students from this school sucked, and I had to tell the story. The person I talked to was really upset and wanted me to expose the whole thing here in my blog.

I can't do that, there is no crime being sucky. Sure I feel sorry for the students that put in a lot of time an effort and don't get a good education back. Still, I can't put people on the line here. can't tell which school it is or witch teacher. Age is the key to it though to check things out. If your teacher never left the school environment, or the last time they worked in the industry at all in a more professional way more then five years back. You should think twice if they really have the knowledge any longer. Or if they are just like the psychology students just seeing the education as a platform to make money before heading back to become a musician.



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Wednesday, April 3, 2019

It's called chain error, stopp bugging about it.

I was sending out a press release for an artist. Of course, I told them to check the text before it got out so it was correct. Sure it was and I started to send the stuff out. When I had gone through two email lists the artist messed me and told me that one of the links was wrong. I stopped and corrected the link and started all over again. This time the whole list was sent to.

Then I spoke to the artist and told him that around 2 out of 15 email lists got the wrong email, but they also got the new so they will update. Since it is automatic it might happen that the wrong comes out and then replaced by the new message.

Suddenly the artist sends me a link with one page with the wrong message. Yes, I told him it will change. Then he sends another one and another one. Yes, it will be the same mistake on each one of them. And it will be corrected in the same way.

Now the artist is sending stuff for the past hour and it's annoying like shit. The people in the office is starting to get angry at him. First, the error was his own. Second, we have told him how it works no need to send all errors you find it's a chain reaction so it will be fixed.


Tuesday, April 2, 2019

Time flies, don't stress about it.

I was ahead with things for the blog and for other parts. Then suddenly we had to move the office, not that far just a room away. Moving a whole office takes times. When you then discover that the new room doesn't have any internet connection it takes a bit longer to fix everything.

In total, I guess I have been offline for five days. two of them was a weekend. I have redone a lot of thing to three different rooms.

First I felt stressed every time my phone blips or messages comes in and updates. Then I just thought, well nothing is that important that you need an answer on a Thursday afternoon. During Saturday I felt, well I have a weekend and this is my priority.

Now when it's Sunday night, hell my brain feel rested. My arms and legs are sore but that is from all moving. I post this on Tuesday since I need to make some sort of joke on April fools day. I hope you went for it yesterday, and no I won't work for Lady Gaga even if would be cool.

In a way, you need these escapes sometimes. The whole society is so stressed out to get information instantly. I guess we really don't. Do we?


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Monday, April 1, 2019

I'm going to work with Lady Gaga!

It has been a really long time when I wasn't allowed to tell anything, but today it's open. I'm moving forward to work with Lady Gagas management and her new album G6. I sought out this position to move to NYC and also spend time in the LA office. I will work very close to Lady Gaga and take decisions around the whole album all from covers to press pictures and the whole PR work.

What sucks is that I have to leave the missions I have in Sweden there is no room for more artists or festivals when you work with a star like this. I also have to change all my social media accounts to be one of her "monsters" all her employees go under the name little monster.

This will be great! Let the next chapter begin.




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