I'm a guitarist but I don't have a guitar! That would be kind of odd. Or even I have shop selling surfing gears but I don't have a logo or any place to store my merchandise.
If you are professional ( and yes if you seek paid gigs or professional gigs I count you as a professional). You need a homepage. Yes, it's not enough with a Facebook or Instagram, you need an official homepage.
I just spent the last three hours looking for official pictures for bands that should play at our festival. You know what, I would love to just take these fuckers off the lineup. They are like the guitarist without a guitar.
In the end, I have to take a chance, I need the picture now and it says in our application that it should be a picture but these suckers haven't bothered to fill in that. So I will take a picture and I bet they will come back and tell me that it's the wrong picture as well.
This also goes with the bio. They don't even put up a short bio on their facebook page and then doesn't have a homepage.
By not having this on a small homepage make you probably lose bookings. Also that the booker thinks you are a pain in the ass and probably won't rebook you.
So if you want things to get to be in the way you like it. Make sure you have them presented to people in the right way. And by that also means if you have a homepage look so you actually can download the picture in full format.
PERSONAL:
I have been working like a crazy to catch up all things. And like Murphys Law I got sick with gout and had to be sedated with morphine for a day and a half. Now I have to work even more crazy to fill the first one. Well at least having the Morphine kicks are really sweet. I can really understand that you can be addicted to it.
A blog about life as a Music industry professional, what is going on why do we choose artists like we do and what kind of work are we doing.
Showing posts with label biography. Show all posts
Showing posts with label biography. Show all posts
Friday, July 27, 2018
Wednesday, July 4, 2018
It is about what is comming,
I have just been through many biographies while we are booking the festival. It strikes me that they bios is often very badly done. I guess you really don't know what to write so I will give you a trick. Write about what is going to happen.
Most write about what has happened but really in most cases the person that is reading very often search for the future.
Don't write about things that we don't care about. That the first line up of the band was with this person and then we changed to that person. As long as this persons are very famous we don't care. it's enough writing the lineup right now.
Don't describe the sound too much. It's okay to write that you re a rock or pop band or EDM or reggae. Only to give a hint about what I expect to hear. Because you really don't need to describe the music like "if Freddie Mercury had a child with Kate Perry and starting doing electronic music". Things like that seem to take overhand. And also many describe their music totally wrong so when you listen you wonder if it was the same band that wrote the bio or some deaf ghostwriter.
What about the future? Well, most of the time we look for things that will happen with the artist. Actually start with a block where you tell what is happening in the nearest future with gigs, giving out music etc. Of course, this can't be on a static homepage since it changes all the time. But if it for a festival you can tell things going on after the festival. One thing, don't forget to add the things to the bio when they have happened.
PERSONAL. I'm usually finding things to slow down in July. But over the years it just has become more and more of everything and now it's busier than ever. It really takes its toll, you are really never off it just keeps going and going. So right now I haven't had a chance to even keep up with my mail. I have over 150 unanswered emails. I guess I have to take care of that before I go to USA tomorrow.
Most write about what has happened but really in most cases the person that is reading very often search for the future.
Don't write about things that we don't care about. That the first line up of the band was with this person and then we changed to that person. As long as this persons are very famous we don't care. it's enough writing the lineup right now.
Don't describe the sound too much. It's okay to write that you re a rock or pop band or EDM or reggae. Only to give a hint about what I expect to hear. Because you really don't need to describe the music like "if Freddie Mercury had a child with Kate Perry and starting doing electronic music". Things like that seem to take overhand. And also many describe their music totally wrong so when you listen you wonder if it was the same band that wrote the bio or some deaf ghostwriter.
What about the future? Well, most of the time we look for things that will happen with the artist. Actually start with a block where you tell what is happening in the nearest future with gigs, giving out music etc. Of course, this can't be on a static homepage since it changes all the time. But if it for a festival you can tell things going on after the festival. One thing, don't forget to add the things to the bio when they have happened.
PERSONAL. I'm usually finding things to slow down in July. But over the years it just has become more and more of everything and now it's busier than ever. It really takes its toll, you are really never off it just keeps going and going. So right now I haven't had a chance to even keep up with my mail. I have over 150 unanswered emails. I guess I have to take care of that before I go to USA tomorrow.
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