The damager/shark mold into the grey mass.

They are like a hybrid between a shark (read more about them here and here) and a damager (here is the episode on that). I wonder what I should put a name on this hybrid that I see a lot now.

A shark is more the people that sell unrealistic things to artists. These do that, but only to certain extent, usually Pr stuff that is legit, or producer stuff that is also legit, but they forget to tell the artist that their story is not strong enough to pull it off. In the producer case that the artist doesn't really have the talent or that the producing is up to date (well the person think themselves it is)

They are acting like a Damager (read about Damager here and here) but they are not the damager on paper, they just act like a damager anyway.

So what I encounter is generally older people that used to be something in the industry that now is more or less laid off. Suddenly they get in the business again and apply all old rules they know on the industry today.

Of course, it doesn't work and they get very confused why their strategy doesn't work. Or that what they are doing is really not the latest trend. Then they come to me and nagging that I should get them opportunities since they are something to count on.

I don't have the heart to explain that their time is over, so they can be quite annoying.

In contrast to the shark and the damager these people can provide small things in the whole equation. Still, it's like having an old Volvo 240 and think you can race against the latest Ferrari.

Also, the lack of knowledge is really annoying. They tend to think that a record deal is the highest price to win. Radio is still they way get somewhere. You have a hit if get 50 000 streams on Spotify.
They are constantly name-dropping people that worked in radio thirty years ago or producers that actually was the middle age when they recorded Fleetwood Mac and thinks that this would impress you. 

Worst of all is their clients are beyond help, mainly since they fall for the shit talk, second that they are not good enough from the beginning.

Then when you explain how it really works they become mad that the whole industry has changed and it's so darn hard to do things (well duh it has always been that way). Then you think they got the point but one week later they call you up that they dug up the producer to Prince and might get their client to record with the producer. Now they just need a record deal.

Well I guess this one will have the name grey mass. They are like the dust under your bed. They are there but annoying when they get out.